Sales, sales, sales
A few months ago I promised to let you know how sales were going on Amazon KDP.
Well, so far I have three titles published on KDP:
The Ley Lines of Lushbury
The Serpent and the Slave
I’ll give a breakdown of ‘The Trespass’ for now, as the other two titles were published recently and it will take a little time for them to get going.
24/09 : 329
01/10 : 471
08/10 : 963
15/10 : 1920
22/10 : 1439
29/10 : 1382
Once the book had entered the top 100 it charted higher each day, eventually reaching no. 14 in the overall paid Kindle charts. The trend has tailed off with the month end chart position plummeting to the lower nineties. What caused this exponential rise in sales? And, more significantly, what caused the drop-off?
Well, there was one concrete action I took which definitely helped propel ‘The Trespass’ into the top 100 after it had spent a few weeks lurking around 120/130, and that was to reduce the price from £1.09 to 0.99p. This accelerated the chart climb almost immediately. Us Brits like a bargain, so it would seem. From that point onward I just drew attention to the bargain price on FB and Twitter, and the book continued to climb.
As the month went on, a couple of ‘not so great’ reviews appeared for ‘The Trespass’. J Konrath says: ‘as long as someone’s talking about the book, that’s a plus.’ But I reckon that the brace of 2 star reviews had a confidence-decreasing effect on the eBook shoppers.
I did get a couple more good reviews as well btw 🙂
I’m also guessing that there are a finite number of people willing to take a punt on an unknown thriller writer. Perhaps saturation point is reached after one or two weeks. It will be interesting to see if, after the lull, there is another upsurge in sales as more readers switch on to the trend and buy Kindles (and the new £89 Kindle is very tempting I must say).
The drop-off could be related to the time of the month (if you know what I mean). If book buyers are anything like me the money runs out not at the end of the month, but round about the middle.
Anyway. . .
Having said that, the book is still in a good position in the genre-specific charts:
so will still be visible to the eBook shopper . . .
What will November bring I wonder? (Apart from snow)
It would be interesting to have your thoughts, my fellow indie-writer buddies.